PRISMO | Drop it
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Drop it

Drop it, its friday — is a campaign from PRISMO to encourage hard working Shanghai people, to leave office not too late and start enjoying their weekend. Capturing the source of creative people environments got PRISMO good feedback on the campaign. All images have been solely posted on private WeChat moments and have reposted from many people in the creative community.

Creative direction

Florian Ritter

Photographer

Peter Zhang